9 Marketing Ideas You Need to Embrace Now

The rapidly changing face and needs of your customers, combined with the rise of online and mobile technologies in the workplace, has rendered your old sales tactics inadequate to maintain relevance and growth. But what can you do to adapt?

Online marketing represents a tremendous opportunity for growth for your company, as more business is conducted online now more than ever before.

These nine marketing ideas will help you succeed.

Marketing is an Investment – Not an Expense

If you think of marketing merely as an expense, chances are you’re doing it wrong. You need to think of marketing an investment that should produce a measurable return in the form of qualified leads and bankable sales. Just as you would carefully review the return on investment for stocks, bonds and mutual funds in your retirement portfolio, you need to carefully evaluate the return on investment in your company’s marketing portfolio.

Marketing is an Investment - Not an Expense

So, what type of return on investment should your marketing produce? Well, your marketing should produce a measurable return in four ways.

Seven Online Marketing Ideas to Embrace Now

To ensure your company’s success, you must continually evaluate and evolve how you do business to grow revenue and profits. Online marketing represents a tremendous opportunity for growth for your company, as more business is conducted online now more than ever before.

Seven Onlne Marketing Ideas to Embrace Now

Here are seven online marketing ideas you should embrace to be successful.