Get the

Industrial Strength

Marketing Leadership

You Need

For 30 years, I’ve been helping industrial manufacturers and industrial distributors grow their leads, sales and profits through results-focused marketing as a fractional CMO and professional speaker.

Marketing Leadership That Gets Results

Face-to-face sales used to be all you needed to grow. Not anymore.

I’d love to help your industrial company build a profitable marketing department.

What is a

Fractional CМО?

A Fractional CMO is the part-time executive who runs your marketing team and is responsible for all of your marketing outcomes.

A great Fractional CMO for you will:

  • Have deep expertise marketing industrial companies
  • Spend time to really understand your business goals
  • Assess what has worked (and what hasn’t) in your marketing
  • Create a comprehensive marketing plan to achieve your goals

Along the way, they’ll make sure your team is performing well and in good spirits. They will also put in the systems and processes to make your marketing department a reliable asset for your company.

That is what I do for industrial manufacturers and distributors. I’d love to hear what your goals are and help you meet them with marketing that gets results!

Ron McFarland

Overseas GM, Unika Company Ltd.

Bob has given me extremely valuable advice which I am putting into practice. For anyone wanting to make their online marketing activities global, Bob is the man to contact.

Brad Mountz

President, Mountz Inc.

I highly recommend Bob DeStefano to anyone serious about having a real presence on the web. I am convinced Bob can help anyone position themselves for e-commerce success.

Tom Gale

CEO, MDM

Bob provides so much value to distributors looking to enhance their online presence. He is not only extremely enthusiastic, but his tactics are spot on. He knows how to produce results.

Let’s Work Together

I will provide you with the marketing strategy and leadership you need to grow your leads, sales and profits. There are three ways we can work together.

“Why I care about your

marketing success

After 30 years in industrial marketing serving manufacturers and distributors, I understand your world. While face-to-face sales once drove growth, today’s buyers start their journey online. Many industrial companies struggle to adapt to this digital shift.

I’m here to bridge that gap. By combining proven industrial expertise with modern marketing strategies, I’ll help your business thrive in the digital age.

Schedule a free consultation to learn how a Fractional CMO can accelerate your growth.

Trusted Industry Voice

Serving industrial manufacturers and distributors since 1995, I am a trusted industry authority. Industry-leading publications and associations regularly seek my expertise and contributions to their publications and events.

Let’s Get Started

Taking your marketing to the next level is as simple as 1, 2, 3.

What Does a Fractional CMO Do

I will help your industrial company build a profitable marketing department

  • Create your marketing strategy
  • Map out your customer journey
  • Facilitate coordination between marketing and sales
  • Correct your messaging and positioning
  • Hire marketing employees and consultants to execute
  • Improve the effectiveness of your marketing tactics
  • Create systems for your team to follow
  • Measure KPIs so your marketing makes you money
  • Provide a reliable path for steady profitable growth

How to Know if You need a Fractional CMO

  • You are running your marketing team instead of being the CEO
  • You’re not sure what campaigns to have your marketing team try next
  • You don’t have your customer journey mapped out
  • You don’t know the right way to integrate e-commerce into your sales process
  • You don’t have clear KPIs to measure the effectiveness of your marketing

Get the Marketing Expertise You Need to Grow Your Business

Delegate your marketing outcomes to an expert to take your time back and see a greater return on your marketing investments.