This is my personal blog. It is focused on industrial online marketing and my mission is to lead industrial marketing into the 21st Century. To that end, I write about online marketing strategies and tactics you can leverage to attract more prospects, convert more leads and sales, nurture stronger relationships with customers and measure marketing results. Occasionally, I write about stuff that doesn’t fit neatly into one of these categories.
I am president of SVM E-Marketing Solutions, an industrial and B2B online marketing agency I founded in 1995.
Frequently, I speak at association conferences, trade shows and corporate events throughout North America where I conduct general session keynote presentations, as well as breakout workshops. In addition, I serve as the endorsed online marketing consultant for a number of associations including STAFDA, FISA, PEI and ISA.
I am the author of a number of books including Old Dog, New Clicks – Online Industrial and B2B Marketing Know-How for the 21st Century and the B2B Online Marketing Toolkit.