Bob DeStefano

I am a B2B online marketing speaker, author and consultant with two decades of experience helping industrial and B2B companies leverage online marketing to produce bottom-line results.

This is my personal blog.  It is focused on industrial online marketing and my mission is to lead industrial marketing into the 21st Century.  To that end, I write about online marketing strategies and tactics you can leverage to attract more prospects, convert more leads and sales, nurture stronger relationships with customers and measure marketing results.  Occasionally, I write about stuff that doesn’t fit neatly into one of these categories.

I am president of SVM E-Marketing Solutions, an industrial and B2B online marketing agency I founded in 1995.

Frequently, I speak at association conferences, trade shows and corporate events throughout North America where I conduct general session keynote presentations, as well as breakout workshops.  In addition, I serve as the endorsed online marketing consultant for a number of associations including STAFDA, FISA, PEI and ISA.

I am the author of a number of books including Old Dog, New Clicks – Online Industrial and B2B Marketing Know-How for the 21st Century and the B2B Online Marketing Toolkit.

Periodically, I write for a number of industrial and B2B marketing publications including Modern Distribution Management, MarketingProfs, Industrial Distribution and Contractor Supply.